Didn't want to derail the cardio thread further, so I thought I'd take a nibble at this. No structured programming? No individualization? "Our specialization is not specializing". The specialization of any great coach IS specializing. Right on their site they say: Everyone do the exact same thing because everyone needs the exact same thing, right? Wrong. If someone has shoulder impingement, should their program include all the push presses and jerks that you find in a typical WOD? What if an individual is overweight and has trouble absorbing force? Should they be running for multiple KMs a week? Why should anyone ever follow a randomly created cookie-cutter "program" with no semblance of progression or individualization? This thread could very well be about yoga, P-90x, etc.